Appending Information to the Lead

How many times have you heard from Sales--”who is this Prospect”? Are you giving your Sales Team all the information about the Prospect they need?

Information such as how many employees work at that location, the companies annual sales revenue, ownership structure, Industry, etc. This type of valuable information can jump start the sales process allowing the sales person to have a specific response based on the prospects Industry, size, etc. Lead Central™ can automatically append company demographics from Dunn and Bradstreet’s Marketing Database.

Are you distinguishing when leads are coming from existing customers or are on the Sales Force’s target list? Lead Central will check if the Prospect is on an existing customer, or Target Account list before the lead is processed, allowing different responses to the prospects.

Back to Lead Engagement and Management